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What You Can Learn About Innovation from Amazon

| Speakers & Authorities, Innovation and Design | No Comments

There was a time when cautious, conservative companies were investors’ best bets. No longer. Those that get to the top and stay there are grounded in creativity, constantly ideating and innovating. Forbes’ annual “Most Innovative Companies” list offers numerous…

New to Stern

Kevin Lane Keller

Kevin Lane Keller is the E.B. Osborn Professor of Marketing at Dartmouth College’s Tuck School of Business. Named one of the World’s Best B-School Professors by Poets & Quants, Keller helps companies build strong brands in pursuit of long-term marketplace success.

Meet Kevin

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Amazon could be the first company worth $1 trillion — but it’ll cost a lot of jobs to get there

With Anindya Ghose

Amazon has shot to historic highs this year and could eventually be the first company to reach a $1 trillion market cap.

According to Anindya Ghose, a professor at NYU’s Stern School of Business, the e-commerce giant could be the first company to break through the $1 trillion barrier for market capitalization. The company is currently worth about $476.07 billion, which means it would need a 110.1% increase in its stock price to reach that level.

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