Barbara Kahn’s bestselling book has been updated for the COVID world. Here’s what you need to know to stay ahead of the retail curve.
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MIT Media Analytics Scientist Deb Roy helps organizations avoid the worst effects of social media while better serving target audiences.
As vaccine programs roll out, five global thought leaders offer realistic perspectives on what lies ahead and how we can get to zero cases.
MIT strategist Zeynep Ton shows you how to gain a competitive edge while simultaneously satisfying investors, customers & employees.
Social distancing is an opportunity to perfect your webinar skills. Keep your audience engaged with these tips for creating a seamless event.
Credit card fraud cost the U.S. retail industry $32 billion in 2014. One of the easiest ways for a scam artist to gain access to credit card information is a “skimmer,” a small device illegally installed on an ATM. Now several banks are going for a technical fix: cardless ATMs. Anindya Ghose, the foremost authority on mobile economics and author of the groundbreaking “Tap: Unlocking the Mobile Economy” (MIT Press, April 2017), details the ways these new mobile-phone-based systems will make retail banking more secure.
One of the most important books of 2016.
The holiday rush is no reason to stop innovating. Thomas A. Stewart and Patricia O’Connell have designed a five-step program to help you make the most of your seasonal employees, allowing them to contribute to improvements that will help your business all year round. Temporary employees present an opportunity for you to try new reporting structures, practices, and processes.
Are your services as carefully designed as your physical widgets? Does your service bridge the gap between your customers’ experiences and the advancement of your strategic goals?
It’s a service-driven world. The vast majority of the global workforce provides services. We rely on them; every day, we engage with any number of value-based services, from airlines and…
Small businesses signify the American Dream, and start-ups are the movers and shakers, embodying entrepreneurial spirit. Then there are the large, billion-dollar enterprise corporations – household names with deep pockets…
