In today’s New York Times, world-renowned global economist, bestselling author and University College London Professor Mariana Mazzucato discusses the need to redefine value in a post-pandemic world. Her ideas for making that happen through public/private sector partnerships have been gaining significant traction.

Covid-19 has very much sharpened our focus on what is of value in an economy — which equates to what we can put a price on, and what we can exchange,” says Mazzucato, who was recently appointed Chair of the World Health Organization Council on Economics of Health for All. “It turns out that the areas we thought of as ‘high-value’ — finance and real estate, for example — are not the components of society we rely on as ‘foundational.’”

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Named one of 25 leaders shaping the future of capitalism by WIRED magazine, Professor Mazzucato is founding director of the University’s Institute for Innovation and Public Purpose (IIPP), a global organization dedicated to tackling societal challenges by changing how public value is imagined, practiced and evaluated. A gifted orator and author, she regularly advises business and government leaders around the world on innovation-led inclusive and sustainable growth.

Her eagerly anticipated 2021 book, “Mission Economy: A Moonshot Guide to Changing Capitalism,” points to ‘moonshot’ programs as shining examples of successful public/private sector partnerships and challenges leaders to apply that same level of boldness and experimentation to the biggest problems of our time.