What should our devices – smart phones, watches and the like – do for us? While they currently increase our efficiency and accessibility, they also distract us from the world…
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In the November-December issue of Harvard Business Review, award-winning author and Harvard business professor, Michael E. Porter, and PTC Chief Executive, James E. Heppelmann, pen the business case for augmented reality – showing what it is, how every link in the chain, from manufacturing through sales, will reap the rewards of its application, and how converging the digital and physical worlds will enhance human capabilities, changing the business landscape forever…
Immersive technology is having its moment. After decades of development, virtual and augmented reality (VR and AR) are finally catching on – with businesses. Wal-Mart’s announcement last week that it plans to make…
