Rupert Younger

Inquire About This Speaker

Renowned Expert on Reputation Matters Relating to Corporations and Institutions Around the World; Founding Director, Oxford University Centre for Corporate Reputation; Co-Author, “The Reputation Game” (2018)

Biography

Rupert Younger is the founder and director of Oxford University’s Centre for Corporate Reputation and co-founder of The Finsbury Group. He is a recognized expert on how reputations are created, sustained, destroyed and rebuilt and has advised some of the world’s largest organizations on their reputation engagement strategies over the last 25 years. He is the co-author of “The Reputation Game: The Art of Changing How People See You” (Oneworld Publications, June 2018), a bestselling book now available in six languages, and the co-author of “The Activist Manifesto” (CreateSpace Independent Publishing, March 2018) an extract of which was published in the Financial Times in March 2018 and which has been published in English and German (and forthcoming in various other languages). His work and views are regularly featured in major news outlets including the BBC, CNN, the Financial Times, The Wall Street Journal, the New York Times, and the Times of London.

Younger provides coaching for board directors of global corporations on reputation engagement policies and practices. He teaches Reputation and Leadership as an elective module for MBA students and as part of several Oxford programs for senior executives. He also teaches on the Oxford diploma in Global Business. In addition, Younger directs and teaches on Corporate Affairs Academy, which was created to provide a rigorous and analytical forum where corporate affairs directors can meet and discuss issues, trends and best practices. In addition, Younger chaired The University of Oxford’s Socially Responsible Investment Committee of Council (2012-2017) and is a member of the Senior Common Rooms at Worcester College, Oxford and St Antony’s College, Oxford. He is a Trustee of the international mine clearance and humanitarian charity The HALO Trust and was appointed by HM Queen Elizabeth II as her High Sheriff of Hampshire for 2013-14. He is also a member of the Royal Company of Archers, the Queen’s Bodyguard in Scotland.

Rupert Younger is available for paid speaking engagements, including keynote addresses, speeches, panels, conference talks and advisory/consulting services, through the exclusive representation of Stern Speakers, a division of Stern Strategy Group®.

Videos

Books & Research

The Reputation Game: The Art of Changing How People See You

Oneworld Publications (June 2018)

The Activist Manifesto

CreateSpace Independent Publishing Platform (March 7, 2018)

A-Z Name

Younger, Rupert

Biography

Rupert Younger is the founder and director of Oxford University’s Centre for Corporate Reputation and co-founder of The Finsbury Group. He is a recognized expert on how reputations are created, sustained, destroyed and rebuilt and has advised some of the world’s largest organizations on their reputation engagement strategies over the last 25 years. He is the co-author of “The Reputation Game: The Art of Changing How People See You” (Oneworld Publications, June 2018), a bestselling book now available in six languages, and the co-author of “The Activist Manifesto” (CreateSpace Independent Publishing, March 2018) an extract of which was published in the Financial Times in March 2018 and which has been published in English and German (and forthcoming in various other languages). His work and views are regularly featured in major news outlets including the BBC, CNN, the Financial Times, The Wall Street Journal, the New York Times, and the Times of London.

Younger provides coaching for board directors of global corporations on reputation engagement policies and practices. He teaches Reputation and Leadership as an elective module for MBA students and as part of several Oxford programs for senior executives. He also teaches on the Oxford diploma in Global Business. In addition, Younger directs and teaches on Corporate Affairs Academy, which was created to provide a rigorous and analytical forum where corporate affairs directors can meet and discuss issues, trends and best practices. In addition, Younger chaired The University of Oxford’s Socially Responsible Investment Committee of Council (2012-2017) and is a member of the Senior Common Rooms at Worcester College, Oxford and St Antony’s College, Oxford. He is a Trustee of the international mine clearance and humanitarian charity The HALO Trust and was appointed by HM Queen Elizabeth II as her High Sheriff of Hampshire for 2013-14. He is also a member of the Royal Company of Archers, the Queen’s Bodyguard in Scotland.

Rupert Younger is available for paid speaking engagements, including keynote addresses, speeches, panels, conference talks and advisory/consulting services, through the exclusive representation of Stern Speakers, a division of Stern Strategy Group®.

Media

Array

Books & Research

Array

Recommendations

Praise for “The Reputation Game”

“Trust is the foundation of friendship, society, business, and brand. A must-read for those who intend to build a reputation of authenticity and enduring value.”

—Biz Stone, Co-founder, Twitter

“From the soft power of nation states to the brand popularity of commercial products, reputation is supremely important. This interesting book places the issue in its rigorously argued context – an important matter for every senior executive in the public and private sectors.”

—Lord Patten, Chancellor, University of Oxford

“The insights in The Reputation Game are a masterclass of pattern recognition. This book shows us that no matter who you are, your industry or hustle, reputational capital is at the centre of success or failure. Waller and Younger use as examples the rise and fall of great companies, countries, gangsters, and pop-culture icons to show us the moments and choices that are truly the ‘art of changing how people see us all.'”

—Steve Stoute, CEO of Translation LLC

“An insightful and really rather fascinating study of what one might argue is the issue of our age: the creation and management of a reputation. The authors have clearly managed to get great access to a huge number of people and the results make for very compelling reading. It’s well-written, too. In fact, it’s required reading for anyone who truly wants to understand the modern media age.”

—Tom Bradby, Presenter, ITV News at Ten

“In life and in business a good reputation is probably our most prized possession, hard won and easily lost. This book provides insight into the sources of reputation, illustrates by case study the impact of loss and charts the route to recovery. It is a valuable contribution to this increasingly important topic.”

—Sir Roger Carr, chairman of BAE Systems

“You’ll learn why reputations are more valuable than money; you’ll learn how they’re built and tended and enriched; and how, if neglected, they can catastrophically implode. It might have been called, ‘How to ensure that everybody knows just how good you know you are really.'”

—Sir Martin Sorrell, CEO of WPP

Social Media

Similar Speakers

Array